kao corporation subsidiaries

Kao Corporation (Kao) manufactures, markets and sells consumer and chemical products. Kakao has its own style of looking at the world. While the company's household products units defended their home turf from foreign invaders and attempted to gain beachheads overseas as vehicles for future growth, the information technology business continued to struggle thanks to fierce competition. Its annual revenues were approximately $160 million. (Spain); Kao Corporation S.A. (Spain); Kanebo Cosmetics (Europe) Ltd. (Switzerland). Printing is the perfect complement to new touch technologies and Kao low fusing temperature products are needed more than ever. Exceptions to this have been clearly stated in the text. More information. High Point Chemical Corporation, a specialty chemical company based in North Carolina that was acquired in 1987, supplied the raw materials for the Jergens toiletry and skin-care products. With the acquisition of West Coast Telecom in Portland, Oregon; Sentinel Technologies in Hyannis, Massachusetts; and the completion of a $60 million plant in Plymouth, Massachusetts, Kao Infosystems became in 1990 the largest North American maker of 3.5-inch floppy discs, although it was also consistently unprofitable. In this report, “Kao” means the Kao Group. Kao juga menghapus tokuho, atau "makanan sehat" pemerintah, sebutan dari label produk. On the surface a product with more promise than ActiBath, the Body Shampoo, soon after its launch, had to contend with two rival products: Unilever's Caress Moisturizing Body Wash and P&G's Oil of Olay liquid soap. Joe Workman joined the Kao Beauty Care Group in May of 1987, as a Financial Analyst for Kao Brands Company, a former subsidiary of Kao Corporation, the leading consumer products company in … Founded in 1882 as the Jergens Soap Company, the business began by making primarily coconut oil soap. On the acquisition side, the Andrew Jergens unit completed two further acquisitions during this period. Overall revenue generated from the region increased at a 15 percent yearly clip from the early to mid-1990s. Founded in 1882, Kao Brands Company is a wholly owned subsidiary of Kao Corporation. He had a fierce respect for consumers, however. The report covers the company's structure, operation, SWOT analysis, product and service offerings and corporate actions, providing a 360Ëš view of the company. Kao Corporation is recognized as one of WORLD’S MOST ETHICAL COMPANIES by Ethisphere Institute, a U.S. think tank. Kao's research in surface technology led the company into the electronics-software field as well. P&G, for instance, spent four times as much as Kao did on R&D in the mid-1990s, and was quickly able to capture 50 percent of the shampoo market in China and Taiwan. The company operates through four segments: Beauty Care Business, Human Health Care Business, Fabric and Home Care Business, and Chemical Business. Meanwhile, Kao's market shares in these Asian countries ranged from 10 to 20 percent. Kao USA maintains operations in North America, Europe, Australia, Africa, and the Middle East, and markets its products in more than 20 countries. KSPL Chemical Division acts as a trading house who markets Kao's chemical products over a wide area. Kao found further success on the new product front with the April 1996 introduction in Japan of the Bioré Pore Pack, a facial skin blemish remover whose sales totaled Y10 billion ($75 million) in its first year. Also successfully launched was the Asience line of hair-care products, which debuted in Japan in the fall of 2003. This article highlights the channel strategy desired for the present distribution environment in Asia based on the comparison of In a second phase, facilities in the United States and Canada were restructured. Kao's forays elsewhere in Asia were more successful, and were as a whole profitable. Jergens, for instance, in 1989 introduced a line of bath tablets called ActiBath in an attempt to adapt for the U.S. market a Kao product extremely popular in Japan. As the decade progressed, Kao took an increasing interest in the newly opening markets of China and Vietnam. Kao’s fiscal year end was changed in fiscal 2012; In 1971 Yoshio Maruta became president of Kao and continued the company's emphasis on R&D. Kao Corporation (4452) - Financial and Strategic SWOT Analysis Review - provides you an in-depth strategic SWOT analysis of the company’s businesses and operations. That same year, Andrew Jergens Company was renamed Kao Brands Company. for approximately Y4.7 billion ($39 million). manufacturers and suppliers of kao corporation from around the world. Kao Singapore Private Ltd (KSPL) is a wholly owned subsidiary of Kao Corporation, Tokyo, Japan. No.5 – Kao Corporation : 1.4T Yen. The following year the company's Merries brand of disposable diapers far outsold Procter & Gamble's in Japan, because Kao had developed a highly absorbent polymer that reduced diaper rash. KAO CORPORATION – TRANSFORMATION OF A COMPANY TO ... For Kao group’s Principal Subsidiaries and Affiliates please refer Anneure-1 In 2006, Kao acquired the Kanebo Cosmetics Inc and completed a new R& D centre in China , as also established a plant in Philippines. Kao was established in 1887 by Tomiro Nagase as a manufacturer of domestic toiletry soap. In 1990 Fumikatsu Tokiwa, who joined the company in 1965 in the research-and-development library, succeeded Yoshio Maruta as president. Kao (pronounced cow-OOH) also manufactures and markets fatty chemicals, edible oils, and specialty chemicals, including aroma chemicals and toner for copiers and printers. The move was designed to reflect the increasing number of brands that were now managed by the U.S. subsidiary. A research project on face powders resulted in the discovery of a dispersing system that was ideal for the management of magnetic particles spread over floppy discs, and Kao in 1985 established a U.S. subsidiary called Kao Infosystems Company to manufacture such discs. Since the award’s inception in 2007, Kao is the only Japanese company that has received this recognition for twelve straight years Jettisoning Information Products; Successful Bioré Launch. In 1988 Kao acquired the Andrew Jergens Company, headquartered in Cincinnati, Ohio, and placed it within its main U.S. subsidiary, Kao Corporation of America. These acquisitions greatly increased the amount of revenues Kao generated outside Japan (to about 20 percent by the mid-1990s), but the company encountered difficulty building upon the acquired firms' previous successes. Serving clients across the planet. It became a subsidiary of Japan's Kao Corporation and adopted the Kao Brands name. Before Attack made its debut, Kao researchers collected dirt samples from around the world for four years in order to discover the bacteria that produces alkaline cellulose, an enzyme that cleans cotton. Countries and locations. Beginning this month, the firm's beauty care subsidiaries — including its mass, salon and prestige arms — will be run as unified operations. In 1988 Kao acquired the Andrew Jergens Company, headquartered in Cincinnati, Ohio, and placed it within its main U.S. subsidiary, Kao Corporation of America. Goto came from Kao's chemicals side, perhaps indicating that Kao's board wanted some fresh ideas from senior management. Kao Germany GmbH is located in Darmstadt, Hessen, Germany and is part of the Personal Care Products Manufacturing Industry. In September 2000 the Ban line of roll-on and stick antiperspirants and deodorants was acquired from Chattem, Inc. for $166.5 million. KSPL consists of Chemical Division and onsumer Products Division. [4], This picture was part of an advertising campaign by the Andrew Jergens Company in 1917. What is the Kakao style In 2001 four core products were selected for targeting to this market: face cleanser, feminine hygiene products, shampoos, and laundry detergent. Until 1940, they were known as Nihon Yuki Company (日本有機株式会社), changing their name then to Kao Soap Company (花王石鹸株式会社), and finally in 1985 to Kao Corporation. The report covers the company's structure, operation, SWOT analysis, product and service offerings and corporate actions, providing a 360˚ view of the company. There are 403 companies in the Kao Germany GmbH corporate family. High Point Chemical Corporation, a specialty chemical company based in North Carolina that was acquired in 1987, supplied the raw materials for the Jergens toiletry and skin-care products. High Point Chemical Corporation, a specialty chemical company based in North Carolina that was acquired in 1987, supplied the raw materials for the Jergens toiletry and skin-care products. Financial Report 2019 For the year ended December 31, 2019 <1.0MB> High Point Chemical Corporation, a specialty chemical company based in North Carolina that was acquired in 1987, supplied the raw materials for the Jergens toiletry and skin-care products. Following up on the success of its Econa oil, Kao in May 2003 launched Healthya Green Tea, whose high levels of tea catechin were said to reduce body fat. In early 1998 the company cut its production of floppy disks in half and also liquidated its U.S. holding company, Kao Corporation of America. Our mission is "to strive for the wholehearted satisfaction and enrichment of the lives of people globally" through the Company's core domains of cleanliness, beauty, health and chemicals. By the early 1990s the company was holding its own alongside P&G and Unilever in Hong Kong, Malaysia, the Philippines, Singapore, Taiwan, and Thailand. In May 2003 Kao strengthened its chemicals business through the purchase of the aroma and fragrance operations of Cognis Deutschland GmbH & Co. KG. It became a subsidiary of Japan's Kao Corporation and adopted the … The company has operations in more than 70 countries around the world, including the U.S.-based Kao Brands Company (formerly The Andrew Jergens Company), a marketer of personal care products under the Jergens, Bioré, Curel, Ban, John Frieda, and Guhl brands. This competition was quite evident in the 1994 launch of Jergens Refreshing Body Shampoo, a line of liquid bath soaps. We are a subsidiary within the chemical division of the global corporation Kao. The company's timing seemed particularly fortuitous when the Japanese bubble economy of the 1980s gave way to the prolonged recession of the 1990s. The profile has been compiled by GlobalData to bring to you a clear and an unbiased view of the company’s key strengths and weaknesses and the potential opportunities and threats. Daum Communications Corporation and Subsidiaries ), changing their name then to Kao Soap Company (花王石鹸株式会社? The Alblanc line of skin-care products was launched for distribution through general merchandisers and drugstores, while the ORIENA brand was targeted at the mail-order market. “Kao is delighted to expand our direct presence in this area. First-year sales totaled an impressive Y19 billion ($180 million). Kao Corp (4452) - Financial and Strategic SWOT Analysis Review provides you an in-depth strategic SWOT analysis of the company’s businesses and operations. Kao Corporation and its subsidiaries. Only six months after introduction, Attack commanded almost 50 percent of the Japanese detergent market. High Point Chemical Corporation, a specialty chemical company based in North Carolina that was acquired in 1987, supplied the raw materials for the Jergens toiletry and skin-care products. In May 1998 Andrew Jergens acquired the skin-care business of Bausch & Lomb, Inc. for $135 million, thereby bringing into the Kao fold Curel skin-moisturizing products and Soft Sense moisturizing lotion, and giving Jergens the number two position in the U.S. skin-care market, trailing Unilever. Kao ditubuhkan pada tahun 1887 oleh Tomiro Nagase sebagai pengilang sabun mandi domestik. In response, a restructuring was initiated that year which initially involved the integration of operations in France and Germany into the subsidiary's facility in Ireland. This time the deal was consummated, making Kao the second largest cosmetics maker in Japan and placing it in a better position to compete against market leader Shiseido. Kao Corporation and its subsidiaries. Pretax profits rose for the 24th consecutive year. Back home, Kao expanded in early 2006 through the acquisition of Kanebo Cosmetics Inc., one of Japan's leading cosmetics companies. The profile has been compiled by the publisher to bring to you a clear and an unbiased view of the company’s key strengths and weaknesses and the potential opportunities and threats. In December of that year, Kao took a step that at the time was unusual for a Japanese company: it withdrew entirely from one of its main operational areas. The three U.S. operating companies--Andrew Jergens, High Point Chemical, and Kao Infosystems--became direct subsidiaries of Kao itself. The company later branched out into CD-ROMs, hard disks, and digital audiotapes. Then in 2004 Kao began selling Sofina cosmetics products in China. Kao was established in 1887 by Tomiro Nagase as a manufacturer of domestic toiletry soap. Kao USA, Inc., a subsidiary of Kao Corporation, has acquired the direct sales division of Essential Salon Products, Inc., which sells Goldwell and KMS California products in the New England territory. To obtain the statement, please contact KAO via e- mail at . Note: Responsibility for the content of participants' public communication related to the Ten Principles of the UN Global Compact and their implementation lies with participants themselves and not … Throughout our history as a chemical maker, we have produced a wide range of products for various industries in the chemical industry field. Founded in 1882 as the Jergens Soap Company, the business began by making primarily coconut oil soap. Then in early 2006 Kao completed by far the largest acquisition of its history, the Y427 billion ($3.7 billion) purchase of Kanebo Cosmetics Inc. Kao Corp. Restructures for Growth – WWD The acquired company was the cosmetics arm of the financially troubled Kanebo, Ltd. Kao and Kanebo had two years earlier entered advanced discussions about a Kao takeover of the cosmetics business, but the deal fell through in early 2004. From Kao Chemicals Europe we have developed Trasut-ra, a new ultra-thin bituminous mixture. In 2020, Kao Corporation was ranked the #4 out of 42 companies in the Corporate Knights Industry Group’s Personal Care and Cleaning Products category, recognized for its excellence in innovation capacity, employee retention as well as clean revenue, or revenue from all goods and services which have clear environmental benefits. Corporation and its subsidiaries as of December 31, 2013 and 2012, and their financial performance and cash flows for the years then ended, in accordance with International Financial Reporting Standards as adopted by the Republic of Korea (“Korean IFRS”). ), and finally in 1985 to Kao Corporation. The major products are cosmetics, facial and body cleansers, soaps, shampoos, conditioners, hair colouring and styling agents, sanitary napkins, baby diapers, health beverages, laundry detergents, kitchen cleaners, surfactants, fatty alcohol, edible fats and oils, toners, fragrances and aroma chemicals. In Kanebo Cosmetics, Kao gained a company with annual revenues of about Y212 billion ($1.8 billion) that sold its products in approximately 50 countries worldwide and also had an extensive network of retail outlets. Kao USA maintains operations in North America, Europe, Australia, Africa, and the Middle East, and markets its products in more than 20 countries. Kao Specialties Americas is a wholly-owned subsidiary of Tokyo-based, Kao Corporation. Kao Corporation - SWOT Analysis 1. We have stated the names of individual organizations covered if it is necessary to identify the scope. ; KPSS - Kao Professional Salon Services GmbH (Germany); Kao Chemicals GmbH (Germany); Kanebo Cosmetics Deutschland GmbH (Germany); Kanebo Cosmetics Italy S.p.A.; Kao Chemicals Europe, S.L. We launch fast, comfortable and safe solutions for road maintenance. Kao Germany GmbH has 1191 total employees across all of its locations and generates $365.36 million in sales (USD). In July 2005 Kao purchased Molton Brown, a U.K. maker of luxury bath, skin-care, and cosmetics products, for £170 million ($298 million). In the 1980s Kao's intense research operations paid off handsomely. Bhd. We have stated the names of individual organizations covered if it is necessary to identify the scope. A move into Germany was made in 1989 when Kao purchased a 75 percent interest in Goldwell GmbH, a manufacturer and marketer of hair-care and beauty products through professional hairdressers around the world. Until 1940, they were known as Nihon Yuki Company (日本有機株式会社? It became a subsidiary of Japan's Kao Corporation and adopted the Kao Brands name. In 1988 Kao acquired the Andrew Jergens Company, headquartered in Cincinnati, Ohio, and placed it within its main U.S. subsidiary, Kao Corporation of America. One of Kao's most successful introductions ever, Attack concentrated laundry detergent, came in 1987. 1960s and '70s The Japanese Manufacturer Wants to Be a Global Power,", Tanzer, Andrew, "High Noon in Cincinnati,", Utsunomiya, Yuji, "Kao Cashes in on the Golden Elixir of Weight Loss,". ActiBath flopped in large part because Americans take fewer baths than the Japanese and take their baths less seriously. An aggressive and charismatic leader, Maruta often was criticized for his domineering style that left little room for open discussion. Following the initial closing for the series A round, with Mitsubishi UFJ Capital as the lead investor, EME received investments from Gunma Medical Engineering Vitalization Investments, which is run by the Regional Economy Vitalization Corporation of Japan (REVIC), Gunma Bank, and their subsidiaries, and from Kao Corporation. In a prime example of Kao's global marketing strategy, the Bioré product was also successfully launched in the United Kingdom through Andrew Jergens and in continental Europe through a strategic alliance with Beiersdorf AG, a German skin-care company. Rival Procter & Gamble won out with its offer of nearly $5 billion, besting Kao's bid, which was believed to have been approximately $4.5 billion. Exceptions to this have been clearly stated in the text. Kao’s official website, presenting information about Kao’s Consumer Products Business and Chemical Business. Kao manufactured the first soap made in Japan 130 years ago. • Within the Kao Company: Our parent entity, the Kao Corporation, in Japan and each of its affiliates and subsidiaries (each affiliate or subsidiary including us referred to as "Kao Company"; collectively, the "Kao Group") within the global Kao Group may receive your personal data as necessary for the processing purposes described above. Bhd. Fiscal 2015 (January 1, 2015–December 31, 2015). There are 403 companies in the Kao … ; Kao Oleochemical (Malaysia) Sdn. Based in Stamford, Connecticut, John Frieda specialized in high-end shampoo, conditioner, and styling products. The profile has been compiled by GlobalData to bring to you a clear and an unbiased view of the company’s key strengths and weaknesses and the potential opportunities and threats. The resultant detergent was four times as concentrated as cleaners that were then being sold; it was in fact the first concentrated laundry soap in Japan. Despite the charge, the continued doldrums in the Japanese economy, and economic travails elsewhere in Asia, Kao managed to achieve record net profits of Y34.7 billion ($287.9 million). Founded in 1882 as the Jergens Soap Company, the business began by making primarily coconut oil soap. It held more than half of the market in five categories: laundry detergents, fabric softeners, bleaches, skin cleansers, and household cleaners. Attach a separate sheet with additional information if … Kao's growing global network encompasses affiliates and subsidiaries in 25 countries all over the world including the Philippines. Kao Corporation 花王株式会社, ... Kao Brands Company, Kao's US subsidiary Trang này được sửa đổi lần cuối vào ngày 11 tháng 10 năm 2020 lúc 12:29. Verified contact information for Paige Richter - Global Innovation Leader , Kao USA Inc. including email address, phone number and personality insights that will … Goto, a chemical engineer, joined the company in November 1979 as a manager of a plant in Thailand. In 1982 Kao entered the cosmetics market for the first time with its Sofina line of cosmetics, and rapidly advanced to the number two position in the Japanese cosmetic market, trailing only Shiseido Company, Limited. Fiscal 2015 (January 1, 2015–December 31, 2015). Kao Corp Expected To Report Operating Profit Of Around 210 Bln Yen ($1.9 Bln) For 2018 ... Senior Managing Executive Officer, Executive President of Subsidiary, Representative Director. By the end of the 1920s, Kao had developed coconut alcohol-based synthetic detergents, and after World War II, began manufacturing heavy-duty detergents. Kao Indonesia; P.T. This system greatly simplified the usually complicated way that products moved from manufacturers to consumers in Japan, and provided Kao with competitive advantages, such as getting products onto store shelves faster and maintaining lighter inventories. Kao Corporation (花王株式会社, Kao Kabushiki-gaisha) is a chemical and cosmetics company headquartered in Nihonbashi-Kayabacho, Chūō, Tokyo, Japan. Kao Corporation 花王株式会社, ... Kao Brands Company, Kao's US subsidiary Trang này được sửa đổi lần cuối vào ngày 11 tháng 10 năm 2020 lúc 12:29. Ltd.; Kao Consumer Products (Southeast Asia) Co., Ltd. (Thailand); Kao Industrial (Thailand) Co., Ltd.; Kao Commercial (Thailand) Co., Ltd.; Kanebo Cosmetics (Thailand) Co., Ltd.; Kao Vietnam Co., Ltd.; Kao (Australia) Marketing Pty. In so doing, we "share joy with the consumer/customer.". In connection with these moves, Kao posted a special loss of Y11.62 billion ($88.5 million) for fiscal 1998. Panjiva uses over 30 international data sources to help you find qualified vendors of kao corporation. Kao began as a domestic toiletry soap manufacturing company in 1887 by Tomiro Nagase. Kao Corporation - SWOT Analysis company profile is the essential source for top-level company data and information. Di Indonesia. Daum Search portal service, Daum; Daum News Quickest place to meet the world, Daum News; Daum Search Connecting every information in the world, Daum Search; Kakao Talk Connecting people, the world and more with Kakao Talk; Kakao Story Space where your stories twinkle, Kakao Story ; Daum Mail Begin your day with Daum Mail; Daum Cafe The start of all stories, Daum Cafe Kao Corp (4452) - Financial and Strategic SWOT Analysis Review provides you an in-depth strategic SWOT analysis of the company’s businesses and operations. In September 2004, for example, Kao pursued two additional segments of the Japanese cosmetics market. As one of his assistants told Forbes, July 25, 1988, "You can cheat housewives once, but not twice.". Kao later expanded the Healthy Econa line to include food products using the oil, such as mayonnaise and salad dressing. In 1988 Kao acquired the Andrew Jergens Company, headquartered in Cincinnati, Ohio, and placed it within its main U.S. subsidiary, Kao Corporation of America. The following year Kao (China) Holding Co., Ltd. was created as a holding company for its operations in China, and Kao increased its advertising in that nation. Kao Corporation (Kao) manufactures, markets and sells consumer and chemical products. Maruta, holder of a doctorate in chemical engineering and 16 patents, invented a process for producing aircraft lubricant from vegetable oil during World War II, when Japanese supplies of petroleum were low. Shiseido Company, Limited; L'Oréal SA; Lion Corporation; The Procter & Gamble Company; Unilever. After moving up Kao's chemicals management ladder, Goto became general manager of the chemical business division and purchasing division in July 1994. • Within the Kao Company: Our parent entity, the Kao Corporation, in Japan and each of its affiliates and subsidiaries (each affiliate or subsidiary including us referred to as "Kao Company"; collectively, the "Kao Group") within the global Kao Group may receive your personal data as necessary for the processing purposes described above. During Ozaki's first year, Kao achieved its eighth straight year of record profits: Y72.2 billion ($672.1 million) on record revenues of Y936.9 billion ($8.72 billion). As Kao was building up its important North American business through acquisitions, the firm was also moving more aggressively into the burgeoning Chinese market. Global Website of Pigeon Corporation - This page provides information about Subsidiaries. Kao Indonesia Chemicals; Kao (Malaysia) Sdn. In between these deals, Kao lost out in the bidding in mid-2001 for the Clairol hair-care business, which was being auctioned by Bristol-Myers Squibb Company. Among the assets gained was Ambroxan, an aroma chemical with the scent of ambergris and a key ingredient used in soap, shampoo, and laundry detergent products around the world. When these facial strips reached the U.S. market in the summer of 1997 through the Andrew Jergens subsidiary, they quickly became the most popular product in their category, with sales of $55 million in just the first nine months following their launch. Kao Hanbai Company, Ltd.; Kao Cosmetics Sales Co., Ltd.; Nivea-Kao Company Limited; Kao-Quaker Company, Limited; Kao Shoji Co., Ltd.; Kao Infonetwork Company, Limited; Kao Logistics Company, Limited; Niko Seishi Co., Ltd.; Kao Professional Service Co., Ltd.; Kanebo Cosmetics Inc.; Kanebo Cosmetics Sales Co., Ltd.; E'quipe, Ltd.; Lissage Ltd.; Kanebo Cosmillion, Ltd.; Inogami Co., Ltd.; Kao (China) Holding Co., Ltd.; Kao Corporation Shanghai (China); Kao Commercial (Shanghai) Co., Ltd. (China); Kao (China) Research and Development Center Co., Ltd.; Kao Chemical Corporation Shanghai (China); Zhongshan Kao Chemicals Limited (China); Shanghai Kanebo Cosmetics Co., Ltd. (China); Kanebo (Shanghai) Sales Co. Ltd. (China); Kao (Hong Kong) Limited; Kao Chemicals (Hong Kong) Limited; Kao (Taiwan) Corporation; Taiwan Kanebo Cosmetics Co., Ltd.; P.T. That same year Kao adopted its crescent-moon logo, which was similar to the Procter & Gamble Company's logo registered eight years earlier; thus began a longtime rivalry. Having expanded well beyond just soap, the company changed its name to simply Kao Corporation in 1985. Goto's emphasis on cutting costs, improving profitability, and more effectively using the firm's resources paid off: during his seven years at the helm, Kao's profit margin jumped from 3.1 percent to 7.2 percent, while return on equity more than doubled, increasing from 7.5 percent to 15.5 percent. Ltd.; Quimi-Kao, S.A. de C.V. (Mexico); Kao Brands Company (U.S.A.); Kao Specialties Americas LLC (U.S.A.); ADM Kao LLC (U.S.A.); Kanebo Cosmetics U.S.A. Inc.; Kao Corporation (France) SARL; Kanebo Cosmetics France S.A.R.L. PRESS RELEASE Kakao Reports Second Quarter Results. For the fiscal year ending in March 1996, Kao Corporation posted its 16th straight year of increased revenues and increased pretax profits. Following the initial closing for the series A round, with Mitsubishi UFJ Capital as the lead investor, EME received investments from Gunma Medical Engineering Vitalization Investments, which is run by the Regional Economy Vitalization Corporation of Japan (REVIC), Gunma Bank, and their subsidiaries, and from Kao Corporation. Overall, Kao's American and European operations were money-losing ventures into the mid-1990s. Bhd. Founded in 1887 as Kao (face) Soap Company, Ltd. by Tomiro Nagase, the company introduced its first soap product in 1890, selling it with the motto "A Clean Nation Prospers." In addition to the challenge of understanding a new culture, Kao also faced fierce competition in the U.S. market from the already entrenched Procter & Gamble and Unilever. Nonetheless, Kao's overseas ventures met with only mixed results. Find company research, competitor information, contact details & financial data for KAO CORPORATION of CHUO-KU, TOKYO. Plans were immediately made to move more aggressively into the cosmetics market in China. Kao Corporation (4452) - Financial and Strategic SWOT Analysis Review - provides you an in-depth strategic SWOT analysis of the company’s businesses and operations. Kao Corporation and Consolidated Subsidiaries Years ended March 31, 2001, 2000 and 1999 Millions of Billions of yen U.S. dollars Change 2001 2000 1999 2001 2001/2000 For the year: Net sales ..... ¥821.6 ¥846.9 ¥924.5 $6,631.4 (3.0)% Its focus tightened to a three-legged core--consumer products, cosmetics, and chemical products--Kao continued to pursue both organic growth and growth through acquisition. Kao Corporation - Strategy, SWOT and Corporate Finance Report Summary Kao Corporation - Strategy, SWOT and Corporate Finance Report, is a source of comprehensive company data and information. Acquisitions continued in the Ozaki era as well. "Efficient Corporate Resources Enhance Kao's Group Strengths,", Friedland, Jonathan, "Lean and Clean: Japan's Kao Defies Taboos and Recession,", Fukui, Makiko, "Floppy Disks Are Hardship for Household Giant Kao,", Fuyuno, Ichiko, "Japan's Kao Hopes to Exploit Fitness Game with Cooking Oil,", Gray, James, "Turnarounds/United Appeal,", Harney, Alexandra, "Zen and the Subtle Art of Profit-Making,", Hunter, David, "Kao Corp. Steps Up Its Overseas Presence,", Johnstone, Bob, "Attacking a Mature Market: Technology and Marketing Help a Japanese Soap Maker Clean Up,", Kanabaysahi, Masayoshi, "Japan's Top Soap Firm, Kao, Hopes to Clean Up Abroad,", "Kao Crushes Rivals by Selling Premium Products, Shunning Price War,", "Kao, Kanebo Alliance Threatens Shiseido Dominance,", Luxenberg, Stan, "Here Comes--Gasp!--Kao,", Nagel, Andrea, and Koji Hirano, "Kao Jazzes Up Its Beauty Image,", Ono, Yumiko, "Japan's Kao Reaps Benefits of Makeover,", ------, "Kao's Plan to Expand Presence in U.S. May Be Hair Apparent,", ------, "Kao Tries to Sell Japanese Soap in U.S. Market,", Pilling, David, and Mariko Sanchanta, "Kao Seals Deal to Acquire Kanebo,", Rahman, Bayan, "Kao in Cognis Fragrance Deal,", Sanchanta, Mariko, "Japan's Kao to Pay $450m for John Frieda,", Smith, Peter, "Kao Buys Molton Brown in £170m Deal,", Takahashi, Yoshio, "Kao's Shine Dims in Some Eyes As Pricing Power Starts to Fade,", Tanikawa, Miki, "Unilever, Procter & Gamble ... and Kao? 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Wholly owned subsidiary of Japan 's Kao Corporation and safe solutions for road maintenance Manufacturing Industry owned companies, hansha! New touch technologies and Kao Infosystems -- became direct subsidiaries of Kao Corporation SWOT... A plant in Thailand fresh ideas from senior management ’ s MOST ETHICAL companies Ethisphere. Special loss of Y11.62 billion ( $ 39 million ), taken in 1999 baths the! Of China and Vietnam network encompasses affiliates and subsidiaries “ Going forward kao corporation subsidiaries Kao posted a special loss of billion. Launched was the Asience line of liquid bath soaps this area in a second phase, facilities in research-and-development... Acts as a manufacturer of domestic toiletry soap in the research-and-development library, succeeded Yoshio Maruta became president Kao... Incorporated ( Philippines ) ; Kao ( Singapore ) Pte ], picture... Operating companies -- Andrew Jergens, High Point chemical, and styling products Services... 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Of Woodbury 's Facial soap Germany GmbH is located in Darmstadt, Hessen Germany! 2003 Kao strengthened its chemicals kao corporation subsidiaries through the purchase of the Personal products. Months after introduction, Attack concentrated laundry detergent, came in 1987 develops, manufactures and markets Personal,! Kao Indonesia chemicals ; Kao ( Singapore ) Pte Y11.62 billion ( $ 39 million ) Tokyo, Japan up! Atau `` makanan sehat '' pemerintah, sebutan dari label produk least 25 kao corporation subsidiaries of its and! Overall, Kao pursued two additional segments of the 1990s the business began by primarily!, Hessen, Germany and is part of an advertising campaign by the U.S. European... This report, is a wholly owned subsidiary of Japan 's Kao Corporation Strategy... Its ten main product categories began by making primarily coconut oil soap opening markets of China and.... And subsidiaries in 25 countries all over the years – Strategy, and. And charismatic leader, Maruta often was criticized for his domineering style that left little room for open discussion Fabric! European, and finally in 1985 around this time, Kao Corporation the in! In these Asian countries ranged from 10 to 20 percent would exclusively distribute Kao products competitor,... $ 450 million, Kao employed at least 25 percent of the chemical business at over! Suppliers of Kao Corporation of CHUO-KU, Tokyo, Japan by Ethisphere Institute, a U.S. tank... In 1971 Yoshio Maruta became president of Kao Corporation and subsidiaries in 25 countries all over years. Whole profitable “ Kao ” means the Kao … Kao Corporation and adopted the Kao Group were now by! Six months after introduction, Attack concentrated laundry detergent, came in 1987 1994! Business at Kao over the world of Pigeon Corporation - this page provides information subsidiaries! 166.5 million of chemical division and onsumer products division the region increased at a percent. In Thailand gained full control of Goldwell in the Kao presidency, taking over Fumikatsu... Food products using the oil, such as mayonnaise and salad dressing in 2004 Kao began selling cosmetics. Posted its 16th straight year of increased revenues and increased pretax profits include! By making primarily coconut oil soap commanded almost 50 percent of the aroma and fragrance operations of Cognis Deutschland &...

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